5 replies to this topic

[eddyvelo]

From Pez:

Super Mario Returning To Cycling
Ok, not as a racer, but he wants to get back in the game. Cipollini recently commented that he wants to form a team for young riders that will hopefully be plying the trade come 2007. BiciRace.com quotes The Lion King: "I want to start a team that has a particular identity, easily identifiable with a jersey that will stay the same over the years, independent of the sponsors. A team that invests in the young, also with a structure that remains permanent."

Easily identifiable jersey...oh lord, don't forget, this is coming from Mario Cipollini, easily identifiable. That's going to be a quality kit.

[klages]

Easily identifiable doesn't necessarily mean outlandish.  The Yankees have an easily identifiable jersey.  The key to creating an identity is familiarity.  As Cipo was quoted saying "easily identifiable with a jersey that will stay the same over the years"

For a local cycling reference I would say CBC is easily identifiable.  Regardless of the neon yellow, they would be identifiable because the design has been consistent over the years.  Whereas, if a new rider saw a rainbow Big Shark jersey or a White, Orange and Blue Clubber jersey they may not know what team it was.

[fish]

klages, on Mar 13 2006, 01:25 PM, said:

Easily identifiable doesn't necessarily mean outlandish.  The Yankees have an easily identifiable jersey.  The key to creating an identity is familiarity.  As Cipo was quoted saying "easily identifiable with a jersey that will stay the same over the years"

For a local cycling reference I would say CBC is easily identifiable.  Regardless of the neon yellow, they would be identifiable because the design has been consistent over the years.  Whereas, if a new rider saw a rainbow Big Shark jersey or a White, Orange and Blue Clubber jersey they may not know what team it was.

I think I'm going cry. CBC has finally been mentioned on the STLbiking race form.

[old fat guy]

lol

[The Man]

fish, on Mar 13 2006, 03:53 PM, said:

I think I'm going cry. CBC has finally been mentioned on the STLbiking race form.

Hopefully it was meant in a derogatory manner, as all references to CBC should be in the STLbiking forum  

[Mike S.]

thanks for the post eddy

Don't know about his ideas on uniforms but he had a great idea for water bottles.  He required that Cannondale make water bottles for him that were like 32 oz and had a relatively large opening so it was easy to get a drink.  Anyone know if/ where they are still available?  

Pros often have many good ideas on how to improve their work environment.  


Mike